Newsletter Optimization Tips To Supercharge Your ROI

The Keyword Brain

Next Level Keyword Optimization Based on Your Own Brand’s Converting Search Terms


Quick search term report

Keyword Insights To Take Your Optimization to the Next Level

Discover the algorithm proof way to find hidden search terms through your Pay Per Click (PPC) marketing that convert specifically for your brand and transform both your Search Engine Optimisation (SEO) alongside your PPC results!

Why spend hours chasing ranking positions for keywords which underperform when it comes to driving actual business?

The Keyword Brain will help you focus your attention on ranking for the money making search terms that generate the right engagement that affects your bottom line.

Go Beyond The Generic to The Specific

The search terms you optimize for must be defined and refined based on your own market and brand intelligence. Most keyword tools provide you and all your competitors the same generic 3rd party info of ‘most popular keywords’, ‘search volumes’ and ‘difficulty’ which is an OK place to generate ideas and get you started but at its best is an estimate of all available data, skewed by multiple factors, not relevant to your brand and inaccurate to varying degrees. This results in everyone blindly fishing in the same pond with varying results and no clear understanding of which terms will create any meaningful engagement or ROI for your brand. 

Brand Specific Keyword Research

 The Keyword Brain takes you to the next level of keyword research by gathering your own personalized data from multiple sources and presenting you with clear and factual, conversion based search term data. This easily actionable data intelligence quickly highlights at-a-glance missed cross channel opportunities and provides clarity on where you can make the most significant improvements in your optimization. This tool allows you to use your time and resource to your best advantage focusing your optimization on terms that generate the engagement that is most profitable for your brand and will benefit your business far beyond ranking on the first page of Google.

Optimize For Results That Matter

With personalized marketing data insights at your fingertips plus our data intelligence insight videos to help you enhance your use of the platform you can focus your precious optimization efforts on ranking for search terms that you already know generate the types of engagement that are most important to your business saving you time and money and increasing your ROI. Don’t waste your time and resource optimizing for terms that you hope will be beneficial for your brand only to find that rankings do not equal conversions – test your ideas through paid ads and quickly analyse your results through The Keyword Brain to you stay focused on terms that convert.

SEO & PPC Cross Channel Optimization

It is a bug bear of ours that notoriously SEO & PPC teams do not tend to collaborate well (even when they reside in the same agency) and the client’s ROI suffers as a consequence! We have always been invested in sharing and bringing the learnings from two disciplines together to improve results across the board and we created The Keyword Brain to collate and present the data from both channels in one place for all parties to view, analyse and learn from.

Your teams do not even need to communicate as the data is presented clear as day!

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Test How The Keyword Brain Will Help You

Don’t take our word for it – take advantage of our 14 day free trial period to test out for yourself how you can make and prioritize more intelligently informed decisions to significantly improve your SEO, PPC and overall online marketing performance in regard to not only ranking positions but more importantly ROI!

The Keyword Brain is No Ordinary Keyword Tool

It does not generate generic data that may or may not work for you but rather it takes your own search term data from multiple sources and highlights key insights of where you can maximise ROI from your best performing terms across your marketing channels and monopolise on completely missed opportunities of terms with potential.

View Your Own Brand’s Data

The Keyword Brain pulls in data directly from your target website and the various associated marketing sources to give you a perfect overview of all of your significant data into one place coupled with the intelligence to analyse the value of it.

The importance of connecting your own data sources is paramount to gaining the kind of insights that ensure you are focusing your market efforts on what works specifically for your brand in its unique glory rather than taking a cookie cutter approach based on generic 3rd party data.


the keyword brain dashboard
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Real ‘Search Term’ Analysis

We take complex traffic, event and conversion data from multiple sources (that even if you are an expert is highly time consuming to collate) and analyze it based on which genuine search terms users actually typed into the search bar that result in your desired engagements and conversions on your site NOT the generic ‘keywords’ these real searches are usually aggregated to.

Focusing on searches that actually produce tangible and specific business results rather than just ranking results that everyone in your sector is chasing are the key areas where The Keyword Brain becomes a real game changer!


At-A-Glance Understanding

We present all of the data to you in simple easy to digest and understand, traffic light summary cards which mean you can quickly and easily make crucial decisions as to where to invest your optimization efforts most profitably no matter your skill level or experience.

Identify at-a-glance your quickest and easiest wins to develop the most intelligent yet intuitive roadmap of optimization improvements across both SEO and PPC based on what matters to you most – how your audience engages with you right from the beginning of their journey through to becoming your loyal customers!


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Quick search term report

Intelligently Informed Decisions

There is a minimal learning curve with The Keyword Brain as it was designed for all users to be able to make informed decisions with confidence without having to learn how to use complicated software.

The beauty of the platform is that this is your data collated in an easy to analyse manner so you can focus your attention on making the most effective decisions for improved performance. Imagine what a great feeling it would be to have the certainty that your next decision would significantly improve your marketing efforts and more importantly your businesses bottom line with very little work needed!


‘Search Term’ Research vs ‘Keyword’ Research

As marketers we should be focusing on the source of the actual unfiltered search typed into the search bar which (in Google’s world) is typically called the ‘Search Term’ (in Google Ads) or ‘Search Query’ (in Search Console).

‘Search Terms / Queries’ typed by users are aggregated into Keywords / Key Phrases that are actually more generic terms that Google (in its mighty wisdom) has matched to the pure search but often barely resemble the real search and therefore can be misleading.

Whatever vernacular you use it’s important to understand that The Keyword Brain focuses on identifying your conversion based insights associated directly with the specific and unfiltered ‘Search Term’ that the user physically typed to ask for what they wanted because that is where the most transformative insights are!

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How Do I Get Started?

Test The Keyword Brain with zero risk via our Starter Plan 14 DAY FREE TRIAL!

After your trial period the cost is ONLY $15 per month with NO CONTRACT and you can CANCEL ANYTIME.


Test us out on a 14 DAY FREE TRIAL!



(After your trial period has proved it’s worth you can continue using the platform from only $15 per month).

Connect Your Accounts

Give read only access permission to your website, Google Ads, Google Analytics and Search Console so The Keyword Brain can immediately pull in all of your own custom data in one place and utilise our marketing intelligence to pull together incredibly valuable insights.

Maximize Your Results

Our dashboard delivers intelligent, at-a-glance, easy to digest search term insights prioritized by what you have defined in Google Ads as meaningful conversions for your business so that you can quickly and easily determine where to focus your optimization efforts for significant increases in ROI.

Tim Hill

"What an amazing piece of software! Finally something for SEO and online marketing which anyone can understand. A perfect partner for my financial work."

Tim Hill – Management Accountant – The Financial Game

The Best SEO Keyword Tool Around

No More Guess SEO

Whatever SEO software or process your optimization will always begin with a list of keywords that you think will be beneficial for your business. But how do you know they are the best terms to work on? The challenge with optimizing for SEO  is that you can never know if the terms you focus all your time and efforts on will create the right kind of engagement and conversions until all the hard work is completed and your pages start to rank and receive traffic. Why waste so much time and effort based on guesswork when you can know where to best invest your optimization work for highly reliable and consistent ROI?

Zero in on ROI

Whether you are promoting a services, products or an affiliate site your pipeline will have specific points of engagement that will generate results such as a leads, enquiries or sales each month. If you just focus on optimising for positions and traffic for keywords that have large volume they will often be generic and not the searches that will generate the conversions. Utilising the simple traffic light insights The Keyword Brain provides for you will enable you to easily maximise your optimisation efforts moving away from blind quantity and rankings of no substance or consequence to a methodology of focused quality.

SEO Like a True Pro

   SEO’s at the top of their game are not just focused on or satisfied with the glory of top positions but what those positions and traffic actually mean for their client’s ROI and bottom line. They do not waste their time optimising generic keywords for 1st page positions that do not produce business results. The Keyword Brain helps to elevate your abilities by bringing together the data that cream of the crop of SEO and PPC experts uncover and analyse and display it in such a way its easy to digest and make more intelligent optimization decisions, fully aligned with business intelligence to produce KPI’s of real significance.

Subscribe to The Keyword Brain Today

All our plans run on a NO CONTRACT, CANCEL ANY TIME basis with a 14 DAY FREE TRIAL on our Starter Plan so you can be sure you will benefit before you invest.

*If your agency needs more simply contact us for a custom enterprise plan.

Frequently Asked Questions

What makes The Keyword Brain so different from other generic keyword research tools?
  • This is NOT a replacement for standard keyword tools designed to discover and suggest keyword ideas, The Keyword Brain is designed for ‘next level’ keyword research which identifies the effectiveness of keywords specifically for your brand by prioritizing which searches perform, based on real events and conversions not guess work
  • Standard keyword tools will only ever give you generic keyword data which then MUST be tested for your brand which can be time consuming and costly whereas The Keyword Brain quickly demonstrates what really works
How does The Keyword Brain work?
  • We pull your own data from your website and your associated marketing platforms and collate it in our platform
  • We apply expert level digital marketing, conversion based intelligence that clearly highlights your own brands key data insights within a very simple traffic light system
  • The easy to digest, accumulated data insights from multiple sources enable you to quickly and easily assimilate the data and prioritize your optimization efforts based on the knowledge of which search terms will significantly improve your ROI
  • The Keyword Brain gives you the opportunity to make custom brand decisions and focus on optimization that encourages the actual engagements and conversions that matter most to your business
Who is The Keyword Brain designed for?
  • Full service digital marketing agencies and digital marketers and business owners running multi channel marketing
  • We present your data insights in a clear and simple way that both technical and highly experienced markers and non-technical, less experienced marketers can understand and take highly valuable, actionable insights from
  • Full service agencies find that The Keyword Brain helps close the gap and improve sharing, synergy and understanding between their specialist teams so they optimize for conversion, improve results and serve their clients better without the need for extra resources, time or endless internal meetings
  • Business owners love the fact that The Keyword Brain give them a high level overview across their channels that helps them have more informed and intelligent conversations with their marketing teams and agencies in regard to where to focus keyword optimization efforts and budget for the strongest ROI
    Can I do a free trial?
    • Yes we offer a free 14 day trial on our Starter plan which gives you full access for 1 x url and 1 x user to get a feel for the benefits then once you’re happy the pricing plans start from only $15 per month
    Am I tied into a contract?
    • You are not tied in to a contract as we want you to continue to use the platform for its merits and believe that you’ll feel no need to cancel due its benefits but you have the flexibility to do so if required
    • You also have the option to upgrade or downgrade your plan if you wish
    • If you pay monthly you can cancel at any point within the month and no further payments will be taken
    • If you pay annually you can cancel at any point within the year and no further payment will be taken when it reaches the end of your year of access
    How do you take my subscription payments?
    • Payments are set up on a rolling direct debit basis and your agreed amount will be taken either monthly or annually depending on how you have opted to pay
    • You can cancel at anytime in the admin area of your login and no further payments will be taken 


    How do I cancel my subscription?
    • We very much hope that you will not feel the need to cancel your subscription and that The Keyword Brain continues to serve you indefinitely but if you need to its super easy
    • You can cancel at anytime in the admin area of your login and no further payments will be taken
    • Please note, if you downgrade or cancel your plan mid billing cycle you will not be refunded but rather you will retain your current subscription access to the platform for the time left until your subscription reaches the point it would roll into its next billing cycle.
      For example a monthly subscription will run until the end of the billing month and an annual subscription will run until the end of the billing year.
    Do you offer support during the free trial?
    • Yes we do, there will be step by step videos and documentation for you to follow and if that doesn’t answer your query if you contact us with your needs we will give you direct support to ensure you get the best out of the platform
    Do I need to have an ecommerce website?
    • No, the software works for a wide range of websites including one page sites, brochure sites, ecommerce and many more and will pull data in regard to the user engagement’s you are already tracking as the most important to your business
    • If have any doubts whatsoever you can always start with our free 14 day trial to experiment with how The Keyword Brain can best suit your needs
    What data do you collect?

    Google Ads Search Term Engagement Data Collection

    We collect your Google Ads data for up to a total of 5000 search terms based on the following level of priority:

    • Top 500 Search Terms by Conversions

    • Top 500 Search Terms by Clicks

    • Top 500 Search Terms by Impressions

    Google Search Console Search Term Data Collection

    We collect your Google Search Console data for up to a total of 5000 search terms based on the following level of priority:

    • Top 500 Search Queries by Clicks

    • Top 500 Search Queries by Impressions

    • Top 500 Search Queries by Positions

    Google Analytics (GA) Search Term Data Collection

    *FYI GA only represents search term data from non Google search engines

    • Top 50 Search Queries by Conversions

    • Top 50 Search Queries by Clicks

    • Top 50 Search Queries by Impressions

    Google Ads Search Term Conversion Data Collection

    We collect your conversion data for your top 500 converting search terms based on the specific Google Ads conversions you have set up

    How many sites can I connect?

    The number of sites you can connect depends upon the subscription level you have.

    • Starter = 1 site
    • Premium = 10 sites
    • Enterprise = 30 sites

    If you want more than 30 sites please contact us directly and we will discuss your requirements.

    How many users can there be per account?

    The number of users per account will depend on the subscription you have.

    • Starter = 1 user
    • Premium = 3 users
    • Enterprise = 5 users
    How many Google Ads Campaigns can be added to a site?

    We have a maximum limit of 20 Google Ads Campaigns which can be added to an account.

    Should you require more, please contact us directly.